Tuesday, July 21, 2009

Countdown to The Stitches & Craft Show :: 4 weeks

Oh. My. Goodness. 4 weeks to go to the show, and I just lost a week. I've actually lost 4 weeks if I'm really counting.

As you know, I had some fabric printed at Spoonflower last month and I was worried about the colour shift. So I decided to try out another digital fabric printer: Karama Kraft. I'm disappointed with the fabric from Karma Kraft, so having been sick for a week I'm now back in the same spot I was in 4 weeks ago with Spoonflower.

The most frustrating thing I've found with my first taste of digital fabric printing is trying to accurately specify colour. Being a graphic designer I am more than familiar with specifying colour, but this whole experience has brought me to tears (literally).

Spoonflower print in LAB colour, and supply an Adobe Swatch Exchange palette to use - but the range of colours in the palette is somewhat limited. And unless you get samples of the colour palette printed by Spoonflower there is no way of knowing how the colurs will print. In email conversations with Spoonflower they've said that colour is the biggest issue for them and their customers, and that they are working on a solution. I had to get my files sent off to Spoonflower by last Friday at the latest, and I sat here at my computer in a flu-induced haze crying about having to guess how my colours would print.

Karma Kraft print using CMYK, and have a 'colour blanket' which you can order to choose your colours from. The colour blanket is a huge (blanket-sized) set of thousands of swatches and their specs printed on fabric, and is a wonderful idea.

In all the images below Karma Kraft fabric is on the left, and Spoonflower on the right. The files were the same (I just converted the colour specs from LAB to CMYK), so you can see the dramatic difference in final colours between the two. I haven't shown the image with the greatest colour shift which was my initial concern with Spoonflower. There was an aqua which printed dark green, and an orange/brown which came out bright yellow/orange.



The colours printed by Spoonflower are solid, but some were way off what I expected. The Karma Kraft colours aren't solid - most of them look pixelated or digitised, and any colour with a percentage of black in it has visible black dots. Generally a lot of the printed colours were almost flourescent (even more so on other areas of my fabric, not shown here). You can see from the images above the lack of definition in the Karma Kraft samples.

Spoonflower's fabric is a crisp quilting weight cotton, and is off white/very pale cream. They don't have a wide choice at the moment, but they are going to expand the fabric range soon.
The fabric from Karma Kraft is a very soft, thick, almost brushed cotton, in bright white. I'm no expert, but I think that the brushed surface might have a negative impact on the definition and clarity of line and images. They also wash the fabric after it's printed, so it was very creased and would need a good steam to get it looking presentable. Karma Kraft have quite a good selection of fabrics to choose from.

So the result is that I will stick with Spoonflower - at least for my current needs. Karma Kraft may be suitable to use for other types of projects.

In other news of preparation my trusty wee assistant and I have been painting a dolls house which I'll use for displaying my things. I bought the dolls house kit when Roxy was about 2, and since she showed no interest in dolls or dolls houses it's been sitting in the attic. But she is so excited about the things I am making for the show, and about the dolls house, that she really really wants it now!

Boy, that little picket fence is a fiddly thing to paint - don't be impressed by Roxy doing it in the photo... she did half of one section then gave up and moved onto the house.

I tested a few colours in the various rooms, but I haven't settled on anything yet. Although I do quite like the whitewash effect of the undercoat! I don't think I'm brave enough to go for brights, I'm leaning towards 50s/60s pastels at the moment.

So as you can see, I'm moving in the right direction. Just slowly, slowly...
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17 lovely people commented... have your say here:

ellie said...

Oh golly. What printing dilemas. Very crazy the difference in colour and definition. Hard decisions. I think that digital printing often has that big variation is colour, and can be hard to get right. I hope you keep working, and hopefully soon find someone who works for you. (I have a friend who is testing some t-shirts at the moment, I'll let you know how she gets on).
I love your designs - my kids (leaning over my shoulders) are calling out balla-renas (my daughter is 2), in a happy voice. Sweet little girls.
Hope I make it to Sydney to see your display, it really looks like it'll be beautiful.
Good luck with the last crazy rushed fun exhilirating four weeks.
:: Ellie :: Petalplum :: Red Seed Studio

Amy (badskirt) said...

Oh. I'm so sorry to hear about the bad luck with Karma Kraft. I had really hoped they would be able to deliver what you needed. =(

I think your dollhouse will be a spectacular display addition. I can't wait to see what you set up.

Flu has the worst timing. I do hope your family is feeling a bit better.

katiecrackernuts said...

We did a story in the paper today to say that 80 per cent of people presenting to GPs with flu-like symptoms have swine flu. Eeek.
Wow, the differences are obvious. Have you tried washing the Spoonflower version to see that it doesn't run or do something odd?

Thea said...

Your dollhouse display is going to look awesome. Can't wait to see it finished.
I found your post very interesting and I am appreciating that I can mix my own colours and stick to good old-fashioned screen-printing.
I agree with Katie about washing and testing everything before you try selling it.
I'm sure it will all work out for you.

Marina said...

Hi - just a quick one - you probably already know about this, but I've just seen it via "How About Orange" blog...

http://fabricondemand.com/index.html

lisa tilse said...

Hi Ellie - Oh I hope you make it to Sydney too, it would be lovely to meet you.

Thanks Amy, we are slowly feeling better. I can't wait to see what my display is like either... there's nothing like flying by the seat of your pants is there?!

Hello Katie. My GP said they aren't even testing for swine flu any more and that 1 in 2 people will get it. I'm hoping that we've now got some immunity going on.
Yes, I've washed some of the fabric and it's fine. Phew!

Hi Thea, thanks for your encouragement! Screenprinting is so much simpler isn't it. I do love the idea of what you can (hopefully) achieve with digital printing. I'll keep on trying...

Thanks Marina for the link. I did know about them and have planned to give them a go next - after I get past the S&C Show! When I looked on their website a while ago they had NO info on their colour process/specs at all. Oh, I'm getting a headache thinking about it!

mlle a. said...

Honestly, I have the feeling that some companies were surprised by Spoonflower's instant success and just jumped on the bandwaggon somehow. Some site's webdesign/IF design speaks volumes. We're going to see yet more additions to the FOD market this and next year for sure, but I hope that similar to Etsy and the booming indie marketplaces niche today, coming FOD marketplaces will start with improved services and features... you probably know that I regularly review new additions to the market on my blog (albeit usually in German).

I'm curious: I know that KarmaKraft are registered in China, but their masthead claims they're located in the USA. Where was the fabric printed, and where was it shipped from?

mlle a. said...

Oh, I forgot to say - digital textile printing is equally difficult as classical printing; in regards to proofing, it's even more trickier, especially with very difficult colours. You mentioning the aqua hue that went off reminded me of my print, in which I had used an aqua (even matched to their colourway), which did not turn out correct.
But you can have three printers do an offset Pantone print on the same cardstock, and you'll get three different results...

laura said...

i think the doll house is a lovely idea for display......... is it a kit that you have put together? i am looking for one to do "up" for my daughter........ cheers

lisa tilse said...

Hi mlle a. Thayour thoughtful comments. I agree about variations in offset printing, but at least if you specify and aqua, even on different paper stocks, you'll still get an aqua from three different printers... the variation won't be huge. But with digital print on fabric you may get green form one company, blue from another and lime from another!
You are right - my Karma Kraft fabric did come from China, which I was surprised about because I had thought they were in the US.

lisa tilse said...

Hi Laura, yes the dolls house is a kit. I bought it about 3 or 4 years ago from Spotlight. It's made by Kaiser Craft, but I think they have stopped production of them now. Maybe check out ebay for an old dolls house that you can renovate.

ArtMind said...

I prefer the Spoonflower fabric over the Karmakraft - what a difference & I'm sorry you are dissapointed with both of them but still need to order.
What a fabulous idea the dollhouse is! It already looks super even though it's not ready yet! Goodluck on the preparations for the fair!

Noa said...

I'm glad you posted this article. I have tried spoonflower and was not happy that their blacks print a bit gray. I came across Kraft Karma the other day and now I know what to expect from them based on your review. I also found another company called fabricondemand.com. Have you tried them? I am going to order a swatch and see what happens. They seem as pricey as everyone else.
If you try them, I'd love to see how your items come out.
Thanks,
Noa

lisa :: the red thread said...

Hi Noa, last week I ordered a colour blanket and swatches from Fabric on Demand. I'm really interested to see what they produce.
My Spoonflower blacks were very black, and the reds were intense too. I'd heard from others that reds were a problem, but I didn't find that.
I'll try Fabric on Demand next, and definitely show you the results.

Anonymous said...

This is an interesting article, thank you! I was interested in your comments on the black color. I came across Trueup.net, they have an article talking about her testing samples from different digital companies, maybe you will be interested too. http://www.trueup.net/?p=5364

lisa :: the red thread said...

Thanks for the link Anonymous - I did see that. I'll be posting again about my experience with digital printing and will link to Trueup.

Cathy said...

Hi there, your fabric looks just beautiful. I love your designs. I am in the incubator area too in Sydney. Can't wait to see what you have.
Cathy (Audrey and Maude)